Veriff provides an automated online identity verification services that aims to protect companies and their customers from identity fraud. Veriff leverages complex machine learning algorithms, supplemented by manual interventions of their consultants in edge cases and as a result, it is able to quickly identify and prevent fraud in the digital world. Veriff was founded in 2015 and is headquartered in Tallinn, Estonia.
During the verification process, Veriff asks the user to take 2 or 3 photos depending on the context: the front and back of the document (or only 1 page in the case of a passport), and a photo of the customer's face (aka. liveness check).
The system compares the photos taken with identity information stored in government-run databases. It does so by cross-checking the proportions and distance between the points on a customer’s face. After that Veriff supplements the obtained data with digital fingerprint of the device that carries out the verification, various fraud registries and prevents synthetic identity fraud. The exact combination of datapoints used for analysis may depend on individual configuration of the service, Veriff’s discretion, as well as local laws and regulations. In most EU countries, fully automatic identity verification is an acceptable method of identity confirmation for most regulated entities, including banks (there are however some notable examples, like Germany where an online conversation with a consultant is often required).
In addition to analysing the data extracted from a specific video session, Veriff compares the extracted data with other sessions performed with the same or similar documents across the Veriff network to detect systematic fraud. By doing that, Veriff also safeguards against the situation where someone tries to identify themselves with a pre-recorded session and use it illegally.